Start with the pages patients already find.
We review the existing search reports before changing URLs or publishing more content. A service page with impressions may need a clearer title, useful information or a better next step. A page that search engines cannot read needs a technical fix. The first proposal explains which problem we found and why the recommended work comes first.
Your public pages should make the practice name, location, contact details and available services easy to identify. We check these facts with your team. A page should never advertise an appointment type or specialist that the practice does not offer.
